Bachelor of Science in Advertising
The rules listed on this page are specific to the 2012-2014 catalog year. Rules for previous catalogs can be found on the degree checklists (below).
Degree Requirements
The Bachelor of Science in Advertising degree comprises 120 credit hours.
Core Curriculum
A specific combination of coursework in English, Government, American History, Math, Social Sciences, Natural Sciences, and Fine Arts.
Major requirements
A minimum of 36 and maximum of 42 hours of major-specific coursework as established by the Department of Advertising.
12 hours of Business courses.
Advertising students are required to take SSC 306 (Statistics), which will also satisfy the Math requirement in the Core Curriculum. SSC 306 must be taken in-residence at UT Austin.
College of Communication requirements
Second year proficiency, or its equivalent, in a foreign language.
Six hours of Communication courses outside your major.
Three hours Communication and Culture coursework.
Flags
Students should choose courses in the core curriculum and in the major requirements that also fulfill their major department's Flag requirements. The Flags required for Advertising students are:
- Writing: two courses required
Electives
Electives are used to bring a student's total hours to 120.
Elective courses frequently taken by Communication students can be found here.
Students can also fill elective hours by declaring a minor or by completing a concentration, certificate program, or other Academic Enrichment activity.
Degree Checklists
Advertising: 2012-2014 Catalog
Advertising: 2010-2012 Catalog
Advertising: 2008-2010 Catalog
Advertising: 2006-2008 Catalog
Advertising: 2004-2006 Catalog
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Program Information
Department of Advertising
Department of Advertising and Public Relations fact sheet (pdf)
Undergraduate Advertising Sequences
Enrollment
Advertising students may not take more than 48 hours in the College of Communication.
Consent of the instructor is required for some upper-division Advertising courses.
At least 24 hours of major-specific coursework must be upper-division.
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Rules to Live By
- No core curriculum requirement, foreign language course, or course in the College of Communication may be taken on a pass/fail basis.
- Only 15 hours of non-Communication electives may be taken on a pass/fail basis.
- 24 of the last 30 hours for the degree must be taken in-residence.
- Students must take at least 36 upper-division credit hours.
- At least 60 hours for the degree must be taken in-residence.
- A minimum GPA of 2.25 is required to take any upper-division courses in the College of Communication.
- A grade of C or better is required in every Communication course taken in order to count toward your degree unless otherwise specified by the department.
- A minimum of a 2.0 UT and Communication GPA is required to graduate.
- Only 12 hours of transfer credit in the major will count toward the degree.
